What Magic Bullet ?
… it is imperative to first go back to the heart of the business and the brand, to the place where everything all began and to work out from there, solving the small problems as we go.
… and so “avoid solving the wrong problem really well” - which you can do through my unique and personal offering “John As A Service”
Source : Geoff Talbot's Seven Sentence Blog (http://sevensentences.com/2016/01/26/the-magic-bullet/)